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What Can I Embroider to Make Money?

The embroidered items that sell best are personalized gifts and practical items people buy again and again: baby items, towels, tote bags, hats, patches and seasonal decorations. Personalization is what lets a small embroidery business charge more than a store.

Here are the items most home embroiderers start with, grouped by who buys them.

Baby and children's gifts

  • Bibs, burp cloths and blankets with a name or birth date
  • Birthday shirts and first-holiday outfits
  • Stuffed-animal ears and feet with a name

Home and kitchen

  • Kitchen towels with sayings or seasonal designs
  • Monogrammed bath and hand towels
  • Pillow covers and table linens

Wearables and accessories

  • Tote bags and makeup bags
  • Hats and beanies
  • Sweatshirts and T-shirts for teachers, nurses, sports parents and pet owners
  • Patches, which are small, quick to stitch and easy to post

Seasonal and occasion items

  • Christmas stockings and ornaments
  • Wedding handkerchiefs and gifts for the wedding party
  • Graduation, Mother's Day and Father's Day gifts
  • Free standing lace ornaments and bookmarks

Work for local groups

  • Shirts and caps with a logo for small businesses
  • Team, club and school items

What makes an item worth selling

  • Low stitch count. A design that stitches in ten minutes earns more per hour than one that takes an hour.
  • Cheap, reliable blanks. Towels, bibs and totes cost little and are easy to hoop.
  • Personalization. A name or date turns an ordinary item into a gift people pay more for.
  • Repeat demand. Baby gifts, weddings and holidays come around every year.

Before you sell

  • Price for your time. Add up the blank, thread and stabilizer, then add a charge for stitching time and setup.
  • Check the license on each design. Most design shops allow you to sell items you stitch, but not to share or resell the design file itself.